GoHighLevel Agency Partner
Build a Recurring Revenue Business
Selling AI & Automation.
LYSA is the agency partner program for entrepreneurs, freelancers, and agency owners ready to build a predictable recurring revenue stream — by selling AI & automation tools that small businesses actually need and use every day.
We handle the platform, the technical team, the systems, and the playbook. You bring the clients.
No Coding. No Technical Hires. No Building From Scratch.
Businesses Supported
in Partner ARR
Every Scale
From Solopreneurs to $50M Agencies
of Proven Systems & Results
The SHIFT
From one-time vendor
to monthly subscription.
The most resilient agencies aren't just doing great work — they've built a model where value is embedded, measurable, and renewed every single month.
You live project to project.
Close a $5,000 website build. Do great work. Client loves it. Then... they're gone. No recurring revenue, no compounding. Next month, start from scratch.
High-ticket services, high-ticket churn.
Land a $10k/mo ads client. Three months in they cancel — not because campaigns failed, but because they can't see a clear ROI line. "We're not seeing results" is often the most expensive sentence in the industry.
No entry-level offer = no easy way in.
If your cheapest service starts at $1,000/month, you're ruling out a huge segment of businesses that could become long-term clients.
Work doesn't carry over.
Even when you serve clients in the same industry, the assets you build for one rarely transfer to the next. Every engagement starts from a blank slate. The effort doesn't compound. The expertise does — but nothing else does.
Revenue is completely unpredictable.
$12,000 one month. $7,000 the next. $0 the month after. No base layer. No floor. Just a constant cycle of closing, delivering, and hoping the next month is better than the last.
Revenue compounds.
Every client builds on the last. Ten clients at $297/mo is ~$3,000/mo in stable base revenue — before you close a single new project.
Clients stay because they're embedded.
When their lead pipeline, follow-ups, and customer comms live in your platform, leaving isn't a cancellation — it's an operational overhaul. They stick.
You can finally prove ROI.
Leads tracked. Appointments booked. Revenue attributed. The dashboard shows results that clients can actually see.
Clients get real value.
They consolidate Calendly, Mailchimp, HubSpot, chat widgets, review tools — into one platform, often for less than they were paying.
Assets transfer between clients.
Build a config once for a dental office or realtor, deploy that same setup for the next. Days become hours. Custom becomes templated.
An entry point for every client.
A $97/month basic package gets a client into your ecosystem, even if they're not ready for your core service. The relationship grows with them.
The Problem
If your revenue resets to zero
every month, the model is the problem.
Most marketing agencies, freelancers, and consultants are built around a fundamentally unstable income model. And no matter how good the work is, the structure works against you.
You live project to project.
You close a $5,000 website build. You do great work. The client loves it. And then... they're gone. No recurring relationship, no ongoing revenue, no compounding. Next month you start from scratch all over again.
High-ticket services come with high-ticket churn.
You land a $10,000/month paid ads client. Three months in, they cancel — not because the campaigns aren't working, but because they can't see a clear line between your work and their revenue. "We're not seeing results" is the most expensive sentence in this industry. And there's no system in place to prove them wrong.
No entry-level offer means no easy way in.
If your cheapest service starts at $1,000/month, you're already ruling out a huge segment of businesses that could become long-term clients. Without a low-friction entry point, early trust-building — and the recurring revenue that follows — never gets started.
Work doesn't carry over.
Even when you serve clients in the same industry, the assets you build for one rarely transfer to the next. Every engagement starts from a blank slate. The effort doesn't compound. The expertise does — but nothing else does.
Revenue is completely unpredictable.
$12,000 one month. $7,000 the next. $0 the month after. No base layer. No floor. Just a constant cycle of closing, delivering, and hoping the next month is better than the last.
The Solution
The shift: from one-time vendor
to monthly subscription.
The most resilient agencies and consultants aren't just doing great work — they've built a model where their value is embedded, measurable, and renewed every single month. A SaaS agency is that model.
Revenue compounds instead of resetting.
Every client you add builds on the last. Ten clients at $297/month is nearly $3,000/month in stable base revenue — before you close a single new project. That floor grows every time you onboard someone new.
Clients stay because they're embedded, not just satisfied.
When your clients' entire lead pipeline, follow-up sequences, and customer communications live inside your platform, leaving isn't a cancellation — it's a complete operational overhaul. They don't churn. They stick.
You can finally prove ROI.
Leads tracked. Appointments booked. Revenue attributed. When everything runs through a single system, your clients see exactly how your work translates into business outcomes. "We're not seeing results" stops being a problem when the dashboard shows 47 leads captured, 19 appointments booked, and $31,000 in new revenue in the last 30 days.
Your clients get real value — not just a service.
This is a win on both sides. They consolidate multiple tools (Calendly, Mailchimp, HubSpot, a chat widget, a review management tool) into one platform — often at a fraction of what they were already paying. Their tech stack gets simpler. Their operations get more efficient. And the results speak for themselves, month after month.
Your assets transfer from one client to the next.
Once you build out a configuration for a dental office or a real estate agent, you deploy that same setup for the next client in the same vertical. What used to take days takes hours. What used to be custom is now templated. The work you do once pays off forever.
There's an entry point for every client.
A basic package starting at $97/month gets a client into your ecosystem, even if they're not ready for your core service. That relationship — and that recurring revenue — grows with them.
The Platform
The tools every small business needs —
delivered under your brand.
In today's digital landscape, AI and automation aren't optional for small businesses — they're table stakes. You're not selling software. You're selling the operating infrastructure of their business — built for them, managed by you, and branded as yours. Here's what your clients get, powered by HighLevel.
CRM & Pipeline Management
Every lead from every channel flows into a single dashboard. Clients see exactly where each prospect is in their sales process, who's been contacted, and how much potential revenue is in the pipeline at any given moment.
Email & SMS Marketing
Stay top of mind through automated drip campaigns, broadcast messages, and personalized follow-up sequences across both email and text. No manual effort. No leads slipping through the cracks.
AI Agents (Phone & Text)
AI-powered agents respond to inbound leads instantly — via SMS and phone — before they go to a competitor. They qualify, follow up, and hand off to a human exactly when it matters. For local businesses, speed-to-contact is everything.
Reputation Management
Automated review requests go out after every appointment or completed service, building a consistent stream of 5-star reviews. More reviews mean better local rankings and more inbound leads — without any extra work from the client.
AI-Powered Websites & Funnels
High-converting websites and funnels built with automation baked in — not bolted on. Lead capture, chat widgets, and booking tools are embedded directly, so every visitor has a clear path to becoming a lead.
Calendar & Appointment Booking
Clients get appointments booked directly to their calendar — no back-and-forth, no Calendly, no third-party handoff. Confirmation and reminder sequences fire automatically, reducing no-shows significantly.
Workflow Automations
Routine processes — appointment reminders, post-service check-ins, lead re-engagement, invoice follow-ups — run automatically in the background. Your clients get a more professional operation. You get a stickier client.
Invoicing & Payments
Send invoices, collect payments, and track revenue all within the same platform. No jumping between tools. Clients see their full financial picture alongside their marketing and leads.
And Much More
Membership sites and course portals, social media scheduling, two-way SMS conversations, call tracking, white-labeled reporting dashboards, and custom integrations — all under one roof, all under your brand. Everything a local business needs to operate and grow, in a single platform.
What's Included
Everything you need to launch — free with your trial.
When you sign up for your extended 30-day free trial through LYSA, you unlock our full agency partner package. Start building your agency from Day 1.
LYSA Agency Partner Package
Normally priced at $2,000 setup + $297/month. Free for all LYSA partners who sign up through our link.
$2,000 + $297/mo FREE
Already on HighLevel's $297/month plan?
Upgrade to the $497/mo plan through our link and the full LYSA partner package is yours. Same bonuses. Same partnership.
Pre-Built Industry-Agnostic Snapshots
Ready-to-deploy client sub-account templates — pre-loaded with funnels, workflows, pipelines, and automations that work across verticals. Load them into any new client account and you're running in minutes, not days. Updated periodically as the platform evolves.
Templated Agency Buildout
The exact agency configuration we've used to build our own agency and dozens of others — applied to your account from Day 1. No guesswork. No starting from a blank screen.
Weekly Group Training & Support Calls
Live group sessions covering sales training, Q&A from active partners, new feature breakdowns with real use cases, niche and offer development, and win-sharing. Show up every week and you will always know what's working.
Free Community Access
Access to our private community of like-minded SaaS agency owners — normally $97/month. Share wins, get feedback, ask questions, and stay connected with people doing exactly what you're doing.
Ongoing Updates: Automations, Funnels, AI Builds
As new use cases emerge and new platform features ship, we build and test new assets — workflow automations, funnel templates, AI agent configurations, website builds — and release them to the partner library. You benefit from every iteration.
SOPs, Checklists & Onboarding Templates
Battle-tested standard operating procedures for agency setup, client onboarding, and ongoing fulfillment. Periodically updated. Nothing left to figure out from scratch.
Resources Toolkit
Vetted vendor recommendations for 24/7 white-labeled live chat for your clients, additional revenue stream opportunities within the HighLevel ecosystem (payment processing, LLC formation, business banking), and more.
Add-On Services
Need more hands?
We're available on demand.
The most resilient agencies and consultants aren't just doing great work — they've built a model where their value is embedded, measurable, and renewed every single month. A SaaS agency is that model.
Scale Your Team
As your agency grows and your client roster stabilizes, you may want dedicated resources rather than ad-hoc support. We maintain a vetted pool of trained talent you can bring on without the risk of a cold hire.
Flexible arrangements available: project-based, part-time, or full-time. Every resource is trained on our systems and SOPs — quality is consistent from day one.
Virtual Assistant
Operations & Admin
Every lead from every channel flows into a single dashboard. Clients see exactly where each prospect is in their sales process, who's been contacted, and how much potential revenue is in the pipeline at any given moment.
GHL Developer
Technical Fulfillment
Stay top of mind through automated drip campaigns, broadcast messages, and personalized follow-up sequences across both email and text. No manual effort. No leads slipping through the cracks.
SDR
Sales & Appointment Setting
AI-powered agents respond to inbound leads instantly — via SMS and phone — before they go to a competitor. They qualify, follow up, and hand off to a human exactly when it matters. For local businesses, speed-to-contact is everything.
How It Works
Your agency, built your way.
Every LYSA partner gets access to the same resources, systems, and support. The difference is how involved we are in actually building your agency. Pick the model that fits your budget, comfort level, and bandwidth — and switch any time.
You're not starting from scratch — you're following a proven playbook.
Includes dedicated strategy sessions to lock in your niche, build out your offer, and develop your positioning. And when you're ready to close clients, we're on your first three sales calls with you — running point on the pitch so you can learn by doing.
You bring the clients. We build the product you sell them.
CRM & Pipeline Management
Every lead from every channel flows into a single dashboard. Clients see exactly where each prospect is in their sales process, who's been contacted, and how much potential revenue is in the pipeline at any given moment.
Email & SMS Marketing
Stay top of mind through automated drip campaigns, broadcast messages, and personalized follow-up sequences across both email and text. No manual effort. No leads slipping through the cracks.
AI Agents (Phone & Text)
AI-powered agents respond to inbound leads instantly — via SMS and phone — before they go to a competitor. They qualify, follow up, and hand off to a human exactly when it matters. For local businesses, speed-to-contact is everything.
What's Included
Everything you need to launch — free with your trial.
When you sign up for your extended 30-day free trial through LYSA, you unlock our full agency partner package. Start building your agency from Day 1.
| What You Get | Included Free With LYSA | LYSA Add-On | Typical GHL Affiliate |
|---|---|---|---|
| Agency buildout templates & snapshots | ✓ | — | Rarely |
| SOPs & onboarding checklists | ✓ | — | Rarely |
| Weekly live training & Q&A calls | ✓ | — | Sometimes |
| Private partner community | ✓ | — | Sometimes |
| Ongoing asset updates (automations, funnels, AI) | ✓ | — | ✕ |
| Resources toolkit & vetted vendor recommendations | ✓ | — | ✕ |
| Client account onboarding & technical delivery | — | ✓ | ✕ |
| Website, funnel & automation buildout | — | ✓ | ✕ |
| Personalized strategy & niche coaching | — | ✓ | Rarely |
| Sales call support — we close alongside you | — | ✓ (DWY) | ✕ |
| VA, developer & SDR talent pool | — | ✓ | ✕ |
| Fully done-for-you agency buildout | — | ✓ (DFY) | ✕ |
Results
What it actually looks like
when it works.
The most resilient agencies and consultants aren't just doing great work — they've built a model where their value is embedded, measurable, and renewed every single month. A SaaS agency is that model.
Joseph — Practice Vector
High-Ticket SaaS Agency
New Agency
We set up your new client's sub-account from scratch: funnels, calendars, workflow automations, CRM pipeline, sub-domain configuration, and full account setup. Every client starts their relationship with you on solid footing.
New York, NY
$10K+
MRR in 3 months
5
High-ticket clients
Mo. 1
Profitable from day one
Courtland — Red Fox Digital
Local SEO & Marketing Agency
Freelancer
Courtland's $1,000+/month SEO retainer was out of reach for many local businesses. With LYSA, he identified a niche (mobile-services businesses in Greater Houston) and built an entry-level SaaS offer that opened long-term relationships with clients who previously would have said no.
7–8 New Clients
Repeatable offer that scales with every new vertical
Pivot Creative
Full-Service Marketing Agency — $1M+ revenue
Established Agency
Pivot had 80–100 clients and was referring every one of them to HubSpot and Zoho — giving away revenue they could have captured. LYSA delivered a done-for-you HighLevel buildout across their entire roster with zero downtime and zero new hires.
~$250K
Projected additional annual revenue — from clients they already had
CyberSells
Marketing Agency for MSPs
Established Agency
Strong campaigns, but clients kept churning because nobody was following up with leads and results were invisible. LYSA rebuilt their onboarding and account configuration from scratch, and reversed the churn entirely.
$25K/mo
New recurring revenue. Churn reversed. Zero new hires.
Firstep Business Solutions
Business Formation Platform — ~$50M ARR
Enterprise
Firstep had 38,000 active subscribers and no SaaS product to offer them. LYSA built their entire white-label product line from scratch — platform, templates, workflows, onboarding, and internal team training — ready to deploy at scale.
$2.2M+
Projected ARR at a conservative 5% adoption rate
About LYSA
Built by someone who went through exactly what you're going through.
Shafqat Huq founded LYSA after building his own SaaS agency — LeadBuddy — from the ground up in New York City.
When he started, he was taking one-off website builds for $2,000–$5,000. Income swung wildly. Some months were great. The next two or three were nearly nothing. No recurring revenue. No floor. No compounding.
He rebuilt everything around a SaaS model — turning one-time clients into monthly subscribers, making results visible and trackable, and growing a revenue base that compounded with every new client added. LeadBuddy now operates at nearly 100 clients and is approaching $500K in annual revenue.
LYSA is the program he wished had existed when he started.
We are active practitioners, not coaches. We are still building, still growing, and still in it — alongside every partner in this program.
Shafqat Huq
Founder, LYSA & LeadBuddy · New York City
~100
Active clients in LeadBuddy (his own SaaS agency)
$500K
Annual revenue — grown entirely through the SaaS model
5 Years
Building, testing, and refining agency systems
This is where you launch.
Every partner you've read about on this page started with a single conversation. Whether you're launching from scratch or finally monetizing what you already know — the path forward starts here.
No upfront investment · No technical background required · No obligation
Pivot Creative
Full-Service Marketing Agency — $1M+ revenue
Established Agency
Pivot had 80–100 clients and was referring every one of them to HubSpot and Zoho — giving away revenue they could have captured. LYSA delivered a done-for-you HighLevel buildout across their entire roster with zero downtime and zero new hires.
~$250K
Projected additional annual revenue — from clients they already had
CyberSells
Marketing Agency for MSPs
Established Agency
Strong campaigns, but clients kept churning because nobody was following up with leads and results were invisible. LYSA rebuilt their onboarding and account configuration from scratch, and reversed the churn entirely.
$25K/mo
New recurring revenue. Churn reversed. Zero new hires.
Firstep Business Solutions
Business Formation Platform — ~$50M ARR
Enterprise
Firstep had 38,000 active subscribers and no SaaS product to offer them. LYSA built their entire white-label product line from scratch — platform, templates, workflows, onboarding, and internal team training — ready to deploy at scale.
$2.2M+
Projected ARR at a conservative 5% adoption rate
Launch Your SaaS Agency. Build a recurring revenue business selling AI & automation.
Company
Why SaaS
Platform
What's Included
How It Works
Results
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Turn business tools into Monthly software plans
Package the tools businesses already need into a SaaS-style offer that helps them capture leads, manage conversations, book appointments, follow up, and automate daily work from one place.
Missed Calls
Give Customers a CRM
Help businesses organize leads, conversations, appointments, opportunities, and follow-up inside one simple system.
Inbox Overload
Offer 2-Way Conversations
Give customers tools for SMS, web chat, social messaging, and lead response so they can communicate faster with prospects.
Poor Reputation
Add Missed-Call Recovery
Help businesses automatically respond when calls are missed, so fewer opportunities disappear after the first touch.
"Amazing service from start to finish. Professional, responsive, and above & beyond. Highly recommend!"
Low-Quality Content
Build Review Tools Into Your Plans
Package review requests, reputation tracking, and AI-assisted review responses into your software offer.
New 5-star review received. AI drafted a friendly reply and queued a follow-up request to help build more social proof.
Website Changes
Launch Signup and Offer Pages
Create landing pages, booking pages, checkout pages, and signup flows that help turn visitors into users.
Repetitive Tasks
Automate Onboarding and Follow-Up
Use workflows, templates, triggers, and AI tools to help customers get started faster and stay engaged.